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“Is my life coming together, or coming apart?” Great question. …Activity vs. Achievement.

March 28th, 2012 No comments

Dare to Dream: a T_Haus self-portrait.

Hi, Creative Beasts. This question is one that a friend of mine posted on facebook, recently–a Creative Beast, living in New York. I ask myself this question often, it seems, now, and it feels a bit like what I imagine log-rolling to be. We are living in tenuous times, my friends, that is one thing for sure. Even so, we must have faith, that indeed, it is coming together. We can make it happen, but we must believe that this is so–and make it so.

So then… the big question is:

How do we make it so?

Yes… so… how do we turn our wantem-so-bad-we-tastem-dreams into realities? I’ve been thinking long and hard on this one, and maybe–just maybe–herein lies the rub. What I mean by that is that maybe at times, we over-think things–which can then, put us into a tailspin, or worse yet–paralyze us. We get so overwhelmed by the possibilities before us, that instead of making a choice and acting–we do… NOTHING. Ugh. That said, I’m guessing most of us have something that we’re trying to realize… something that is challenging us in terms of gaining traction and momentum. So what are the steps, particularly if you’re feeling like you’re mission is something akin to spinning straw into gold? (And the truth is that once we really set our minds to it, the mission will ideally become more real, more manageable, and achieveable).

…Do you ever think that you give other people some pretty darned-good advice, now and then? Do you ever wish you could just give yourself the same quality of advice–and then follow it? Could it be, that we need to be better consultants to ourselves?

Over-thinking = activity. NOT achievement. Stop agonizing over things that are out of your control.

Here’s the deal:

I don’t think I’m the only Creative Beast who has gotten herself stuck in the hamster wheel of life. That said, how do we get out? We need to jump, right? You have to make a move, other than the uphill climb on the exercise bike to Nowhere. Because here’s the deal, again: you’re working like hell and getting worn to nothing–FOR nothing.

Figure out your options. 86 the ones that won’t help you. Employ the ones that will. But then, again, how do we choose??

Okay… so this may be the tough part.

Making the right choice.

Let’s think about this for a moment. What kinds of choices are there? There are practical/realistic choices, there are gambles, and then there are some choices that include elements of each. The old saying goes, “Nothing ventured, nothing gained.” Now, while this has been proven over and over, we have also seen examples of fools who put all their eggs into one basket, only to see the basket wind up on the ground–eggs destroyed. Even still, to not make a decision, is probably–the worst decision.

Can we balance it out?

I think we must. Find something that works for you that will keep you going… keep you afloat… a lifeboat, if you will. Dream careers don’t always start out that way. Look at the creative people around you. Some of the successful ones make it look easy. Usually, this is due to long hours–in most cases, years–of hard work–and plenty of mistakes along the way–that most of us never see. But if you ask them, they will tell you their stories. Most truly great people have battle scars. It’s part of what has made them great. So, that said, we must choose wisely, but not too cautiously. Remember, if we risk nothing, we gain nothing.

So what’s in a lifeboat?

And how long can it sustain us? A lifeboat will have what you need to survive, but not indefinitely. It’s a short term solution. You need it to get you to a larger vessel–or to land. A “lifeboat” could be an interim or temporary job, or a series of gigs… it’s a step to help you along. Just don’t get too comfortable, because that’s when you will suddenly find yourself up Shit Creek with–you guessed it–no paddle.

Distractions

Mostly try to avoid them. I say “mostly,” because sometimes they can’t be avoided. Stay on track. Stay focused. Keep your eye on the prize. Occasionally (and this is probably more appropriate when you’re feeling a bit more… caught up or ahead, shall we say), they are a good thing, but be sage about this.

The Bigger Picture

This would be your dream–and the vessel to the other side. I think the key is, here, that you want to have some idea as to where you’re going. Again, choices will present themselves, and like my old friend Bob Seger said in his song, Beautiful Loser, you need to “Realize that you just can’t have it all.” Figure out which dream you want most, and stick to it like there’s no tomorrow because, guess what? There might not be a tomorrow. But as long as you’re on the road, you can change your path, any time you choose. Right?

Break it down. Then build it up.

Every story is the sum of its parts. What are the parts? What parts are doable right now? As you begin to check things from your list, you will begin to see things take shape.

The Thing With Dreams…

They keep changing. So be flexible. This isn’t to say that you shouldn’t continue to go after what you want, but if you’re too rigid, it can hold you back. Few things in life are black and white. Be open to the changes and possibilities, eh?

So what’s my dream? Mostly to have the chance to live a creative life. More specifically, though, I have a huge desire to tell the stories of other creative people around the world, and that’s really where I want www.CreativeBeasts.com to go. So what’s been holding me back? I could say time, money and lack of resources, but I wonder if that’s really true. All the issues I’ve mentioned are ones that I’m trying to solve. I’ve been told that every problem contains its own solution. I like this concept.

What’s your dream?

Sharing your story takes courage and faith. Here’s one from my friend @MarkFairbanks about his creative journey that I think you’ll enjoy:

http://www.translatordigitalcafe.com/2011/11/getting-comfortable-with-being-uncomfortable/

Also, be sure to check out Hugh MacLeod’s (@gapingvoid) book, Evil Plans.

Tools and Techniques

Mind mapping

Listmaking

Meditation

Sleep

Exercise

Bravery

So. What do you think? Share your ideas. Let’s help each other out. Isn’t that what it’s all about?

Peace and love, Creative Beasts. And of course–SEIZE THE PREY.

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Sticking It To You: Exit Through the Gift Shop.

January 14th, 2011 1 comment

If you haven’t seen the film, Exit Through the Gift Shop is a must-see for every Creative Beast. Seriously–it’s your homework. What a mind-blowing story, and how well told it is. It’s got me spinning on several notions: 1) Anything is possible (especially with a bit of work and muscle behind it) and 2) to complain about the things that stand in one’s way as a creative person is an absolute and utter waste of time; especially when there’s so much work to be done and 3) might of most kinds–is mightier than money.

Mr. Brainwash

What makes great art great? Is it partly great marketing? Is great marketing simply great art? This is a film about a shopkeeper cum filmmaker cum artist. From this portrayal of the life of Thierry Guetta, a.k.a. “Mr. Brainwash,” I would surmise that it’s all of the above. Based on his works as a painter/street artist, the idea that he has come up with something earthshaking is questionable. On the other hand, it can be argued that the act of successful reinvention is alchemy at its finest, and indeed, a fine work of art. When MBW is viewed from this perspective, he tends to turn the art world on its ear. The film tells a few different stories; one being the life of Thierry Guetta, two being the emergence of the street art movement, and three being the life that art has all on its own, and how human beings respond to it. Perhaps what is most fascinating is the movement–or rather the motion of the artist, himself. What is it about art–and particularly, what is referred to as “High Art”–that makes it valuable and so deeply coveted? Is it the idea that it generally deals with things that are intangible or unattainable? Is it that it holds something that is thought to be magical and otherworldly? If so, then of course, it makes complete sense that by virtue of owning a piece of such magic, one is thereby and in effect, made magical as well.

Banksy

Creative Beasts are, without question, splendid and magical creatures. Or are they? Through Guetta’s lens, the film takes us on the journeys of several great street artists from different parts of the globe. We are shown that part of what makes their work revered by so many, is the sheer fact that they are a bunch of wild outlaws using public and private property for their canvases and materials, which automatically makes for instant intrigue, along with imagery that often challenges the status quo at its core. Guetta, for the greater part of the film, is shown as an observer–recording the images and scenes of his world, and those of the street artists he follows, especially that of the great Banksy of London (director of Exit Through the Gift Shop). In the end, the story almost plays like a sting, orchestrated by MBW, himself. We are then left with the question, “Was it intentional on his part? Or is he truly a fool among fools who somehow manages to get the last laugh as he innocently steals the bag of tricks from the artists/magicians he is surrounded by, and then uses them to take the art world and greedy collectors by storm, thereby making a farce of the entire scene. In the end, he ingeniously confounds one and all. That, my dear Creative Beasts, is beauty to behold. Smile and get on with it. The rest is simple: SEIZE THE PREY.

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Interview With Adrienne Pierluissi: A Multilayered Artist and Complex Creative Beast.

August 4th, 2010 3 comments

Hello, Creative Beasts. How are you? It has been a busy summer here at the T_Haus. “Crazy-busy,” one might say. I’m sure you know what I mean. That aside, “We,” here, at Creative Beasts have been working on some exciting, new and wonderful things.

“What things, T_Haus?” You say?

Interviews, my dears. I said they would be coming. You were warned.

Recently, I had the distinct privilege to speak with the fair Adrienne Pierluissi; painter, singer-songwriter, entrepreneur, mother, wife, gardener–and the list goes on. She is intensely passionate and focused in nearly everything she does, and it shows. Occasionally, you will even find her tending bar at either Palm Tavern or The Sugar Maple (establishments she owns with her husband and partner, Bruno Johnson–well known for their incredible selections of Belgian and American craft beers; not to mention fine scotches, bourbons and many more) located in beautiful Bayview, Wisconsin. But rather than me telling you about her, here she is, in our conversation–without further ado.

We’ll be talking more with Adrienne in the future. Look for her band, Assex (cool, smoky, jibaro-style jazz–with a bit of old-school punk mixed in), to be playing Saturday, August 21st at 9:p.m. at the Sugar Maple. She will be singing. I’m confident you will be moved. They are outstanding, and the space–like the music–is intimate. Normally, at this point in the post, there would be a sample of the music–and we’re working on that. For now, you’ll just have to trust me that it’s a show you won’t want to miss.

Finally, as you know, it wouldn’t be CreativeBeasts.com without a song. Adrienne, since we don’t have one of yours yet, this one’s for you. Here’s Nina Simone with Feeling Good. And I hope you are!

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Why Be Extraordinary?

May 28th, 2010 11 comments

Who knows what lurks at the dark edges of The Great Unknown?

Indeed, “Why be at all?” One might ask, as so many have. What is the point? What is the purpose? What makes an artist an artist, or an explorer an explorer, and why should anyone care? There are plenty who try to make the leap, but fail. They will never see an inkling of what they would perceive to be a valid level of success. An aside: the term, “artist,” for the purposes of this post, means “One who creates or envisions at a quintessential level.”

Does culture reflect art or does art reflect culture? This question was posed last week in my group at the Creativity Works event in Milwaukee. I think it’s both. How is culture developed? Try this on for size: There are people who unwittingly (and sometimes wittingly) stomp on the spirits of those trying to make something great out of nothing. Or, they laugh or jeer. Anything to eschew whatever comes across as different, strange–and extraordinary. It could be dangerous, after all… or risky. Yet, invariably, they are the same folks who will celebrate the accomplishments of those that they had formerly dismissed or ridiculed–as if it had been their idea, all along.

Here are the definitions from http://thefreedictionary.com/

cul·ture (klchr)

n.

1.

a. The totality of socially transmitted behavior patterns, arts, beliefs, institutions, and all other products of human work and thought.
b. These patterns, traits, and products considered as the expression of a particular period, class, community, or population: Edwardian culture; Japanese culture; the culture of poverty.
c. These patterns, traits, and products considered with respect to a particular category, such as a field, subject, or mode of expression: religious culture in the Middle Ages; musical culture; oral culture.
d. The predominating attitudes and behavior that characterize the functioning of a group or organization.
2. Intellectual and artistic activity and the works produced by it.

3.

a. Development of the intellect through training or education.
b. Enlightenment resulting from such training or education.
4. A high degree of taste and refinement formed by aesthetic and intellectual training.
5. Special training and development: voice culture for singers and actors.
6. The cultivation of soil; tillage.
7. The breeding of animals or growing of plants, especially to produce improved stock.

8. Biology

a. The growing of microorganisms, tissue cells, or other living matter in a specially prepared nutrient medium.
b. Such a growth or colony, as of bacteria.

tr.v. cul·tured, cul·tur·ing, cul·tures

1. To cultivate.

“Culture” is something nearly everyone wants to participate in, yet it is also something that only a few wish to work at or develop. Some cultures are random and shapeless, while others are hewn, forged and carefully defined.

Artists and entrepreneurs are often one in the same. Inventors and scientists–I believe, are, in many respects–artists on whole different level. They are pioneers and visionaries… and many times, they are outcasts and “crazy fools…” until they hit on something, and when that happens, so does culture, in a manner of speaking. It’s not an easy calling. To be an artist and to have a dream or a vision takes a commitment. Many sign up for film, music or art school–or medical school–only to find that it wasn’t the life that they had had in mind. There are no guarantees. The investment is costly, and the outlook on the ROI can appear very bleak. Because many times, it is. This is not something they tell you upon entering school. Afterward, many will teach or work in some related area while continuing to work on creative goals. Sometimes this works out well, and other times, not. We all need to find ways to survive, but finding the balance between work and creativity can be trying, frustrating, humbling and even crushing. Very few manage to obtain the opportunity to work solely as an artist–or to conduct research and experiments to their hearts’ content. Many will give up entirely and find something else that is easier. Fitting into a groove that someone else has already created is typically far easier than creating your own. Someone else has already taken the risks, the falls, etc. It’s not scary, and often, it’s pretty safe. Comfortable. For some, however, this prefabbed groove is not comfortable for some reason. It just never seems to fit quite right. We may even struggle and keep trying to fit into it, to finally come to the realization that it isn’t going to happen. It’s never going to fit. That is O.K. And that is the time at which we realize that to stand out–to rise to a higher plain–takes another kind of desire, attitude and level of commitment. The ones who push themselves to figure out how to cut an extra two or three hours out of each day–the ones who are willing to search and hunt and dig to find it–and who then take the extra effort it takes to put that extra pressure on that ugly little rock–are simply put–the ones who get the diamonds.

So why be extraordinary? Maybe the real question is, “Why not?” We get one shot at our time, here. Yes, it’s risky. Yes, it’s dangerous. And no, you don’t know how it will work out. Maybe the world is flat, and you’ll go sailing off the edge. And maybe you won’t. Who knows? The thing is… if not taking that chance to find out what could be–is killing you… then you already are extraordinary. The desire or even the need to put yourself out there, and to take risks–for everyone to see… your thoughts, your work, emotions and opinions–is not normal. Who gets up on a stage with no clothes on and says, “Hey, everybody! Look at me! What do you think??” Artists–entrepreneurs–Creative Beasts do. Regularly. It’s crazy. It’s brave. And it’s extraordinary.

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Grab yourself a soapbox V2.0. And burn it up at Ungeeked.

May 10th, 2010 No comments

"Burn, Baby, Burn."

Hello, Creative Beasts! Anybody else out there burning a little midnight oil? Because let me tell y’all, there’s a disco inferno going on up in here (“burn the mutha down”). In my previous post, I addressed a recent article posted on Talent Zoo, again; entitled, Advertising Agencies: Kiss Your Creative Teams Goodbye. Indeed, an incendiary title, to say the least. As Mark Fairbanks of Translator puts it, “The eye-popping title of the post led to a flurry of emotionally-charged user comments.” His poignant post, On Death and Dying: The five stages of post digital grief, in turn; finely illustrates the reality of the situation from the perspective of a creative leader who has walked through the fire and come out the other side… a transformation, you might say. Like many others, he has moved into the realm of digital creative.

I decided to do a second “Soapbox” post, because there is simply so much more that can be said about all of this. However. I promise to not go on ad nauseam, ad infinitum. My intention, for what it’s worth, is to further explore the subject of creativity and where and how it lives in our current culture, and to ask those who are creatively driven, what it is they seek from their careers. For example, what makes a copywriter want to be a copywriter, and what makes an art director want to be an art director? I think this is an interesting question that could be taken a step further by asking how many copywriters and/or art directors have a screenplay in the works, or are in a band? Is there a safety appeal in that these are jobs that allow artists to be artists, and yet they (sometimes) offer comfort and/or security in the form of a steady paycheck, insurance and hopefully a somewhat comfortable chair and a desk? For the artist, this can almost feel like a fun, sly, but legal way in which we get to pull one over on the corporate world. “Yeah, I’ve got a desk in a cube, but in my cube, I’m a rogue. I’m a rebel. Which is why you love me.” Uh, huh. Dreams aside, I think there are plenty who really love the problem of a concept and the building of a brand–and there are some who live for it. And you? How do you feel about the current winds of the industry? How have you been affected by digital/new/social media? What would you do differently if you were calling the shots? Or, if you are calling the shots, what steps have you taken to adapt to the new ways in which target groups are being reached? What’s your angle?

At any rate, Creativity is not on her death bed. In fact, she’s just getting started. Please join her.

“Get Up! And dance to the music!”

Embrace the new, and find a way to make it your own. Learn, grow and expand. Have fun. And heck, if it isn’t fun for you anymore, why die trying to fit your square self into that round hole? Keep those edges! Maybe you’ve always wanted to open a collector’s toy shop or become a beekeeper. Maybe now is the time to finish that screenplay. Speaking of learning, though, and in regards to all that’s happening in the worlds of digital and social media and should you want to learn more about it, Ye Olde Milwaukee is hosting a rather significant event designed for not only ad and marcomm geeks, but for entrepreneurs and CEOs of all sizes. The conference that is on its way to making history is Ungeeked Elite, brought to you by SOHO Biztube.

Happening this week from May 13th-15th, this will be one truly interactive event. The keynote speakers including New York Times bestsellers Sally Hogshead and Chris Brogan as well as Jason Falls, Olivier Blanchard, Scott Stratten, Phil Gerbyshak, Dan Schawbel, Visible Technologies and Hubspot will be offering a dialog-driven format, creating a talk-with-you-not-at-you environment. This will allow the experts to learn about followers’ needs as much as it will help newbies to get their feet wet. If you aren’t familiar with the above names, get to know them. Even if you become a beekeeper, you’ll be glad you did.

All right, Creative Beasts. That’s all she wrote for now, as this one needs its beauty sleep (truly). Go on and get yours. And until we meet again, SEIZE THE PREY. I leave you with the Trammps:

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Grab Yourself a Soapbox.

April 27th, 2010 1 comment

Madison Ave

In days of old in the world of advertising–many refer to it as “The Golden Age”–when major accounts were lost, heads rolled and the blood flowed down the glorious street known as “Madison Avenue.” Creatives and AEs alike commiserated over martinis that in weeks prior, would have served as lunch with the client. Oh, how the times have changed… Or have they?

Certain financial collapses in recent history knocked the wind out of many of the industry’s best and brightest, and that’s putting it mildly. But when the chips fell and after the dust settled, the light changed. Something was different… Or was it? Folks everywhere, from CEOs to CSRs and from CDs to JADs were talking. But it wasn’t over the phone or over lunch, or even via email. (O.K., well, yes; some of these things still do take place, thank god.) It was online via channels such as Facebook and Twitter. Texts. Tweets. Yelps. Etcetera. Communication changed. Mass communication–has changed. An aside, to many who may read this: it will seem akin to a brand new culinary student talking to Alain Ducasse about frying eggs. Hmmm. I am not a social media wizard by any stretch of the imagination. However, and as a writer, I do notice things from time to time.

That said, some things that haven’t changed in our world: creatives still bemoan their misfortune when they find themselves out of work… “But I DROVE that campaign. It was MY idea, MY design and/or MY COPY.” Or, “I’ve been kicked to the curb for some f***ing kid that designs hypertext links. He wouldn’t know a concept if it bit him in the f***ing ass. Do you know how many One Show Pencils I’ve won? I can tell you how many he’s won. That’s right. ZERO.” (See recent post at http://TalentZoo.com entitled, Advertising Agencies: Kiss Your Creative Teams Goodbye.)

Um… maybe it’s just me. Or maybe some of us have forgotten what it’s like to be hungry. It can hurt. A lot. But something else good can happen if you’re aware enough, scrappy enough, and once you’ve quit hanging your head between your knees. You get your edge back. Now, the truth for me is that I’m not where I’d like to be… just yet. On the other hand, I think there will always be a part of me that isn’t satisfied unless I’m dissatisfied. That is to say, I don’t know if I’ll ever be “Where I want to be.” I’ve heard some say that once you get to that place… the place that–before you got there–seemed so great–your perspective changes, and it wasn’t at all what you’d thought. Now, you want something else. Something better. I’ve also heard it said that getting fired makes you stronger. Tougher. If it doesn’t first drive you crazy… I wonder what Nirvana is like. I wonder if once you get there, you think, “Ehn,” …anyway.

This is the deal (and the part where I tell Chef Ducasse all about frying eggs):

Chef Ducasse

The landscape has changed. The world has changed. We are in a new era. Right now, the buzzwords are “social media…” “new media.” Oooh. Ahhh. Tomorrow they will be something newer. One thing that hasn’t changed? People. People still want to be wowed and excited and drawn in. They still want to be driven to ecstasy–and then held. In fact, maybe now, more than ever before. Frankly, so much (and I think many of you will agree, Creatives) in our world that lauds itself as “creative”–sucks. Maybe that’s why people are so bored and tired and are quite content in their own magical mini light-box worlds that fit in the palms of their hands. Maybe as a society and on the whole, we have become one great bunch of fat, lazy sods. Maybe I’m harsh. *sigh* Oh, well. But–my dear, sweet, lovely Creatives–and I mean this with all my heart–I know your pain. But I truly believe the answer does not lie in whacking the hypertext kid. Because The Man is, in effect, a junkie. He will find another hypertext kid. The trick, it would seem, is not even to try and figure out how to win back The Man. The trick is to figure out how to cut The Man out of the picture entirely. We’re talking Frank Lucas-style, Baby.

Frank Lucas, CEO Extraordinaire (a.k.a. American Gangster)

(O.K., well, maybe not quite that cold, and uh… illegal. But you get my meaning.) The trick, it would seem, is to become what some (Seth Godin) would call, a Linchpin. Relearn how to Fascinate (by Sally Hogshead). Or, as Hugh MacLeod would say, “Quality isn’t job one. Being totally f***ing amazing is job one.”

So, kids… Creative Beasts… have at it. Find a way. SEIZE THE PREY.

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Just Another Deluded Entrepreneur.

March 4th, 2010 3 comments

You sure know how to say it, Hugh.

It’s kind of like, “I am an entrepreneur. I am an entrepreneur. I am, I am, I am, I AM an entrepreneur!”

Check out this latest post of Hugh MacLeod’s: http://tinyurl.com/ycmzgw8

He offers great insight (so wise). I’m grateful for these thoughts because if there’s one thing for sure, it’s that when you make the decision to take the plunge, you have all of these feelings. Feelings like, “I’m an idiot.” Or, “I’m crazy.” Or, “I’m crazy and I’m an idiot.” You’re leaping out into The Great Unknown. There’s no one there holding your hand. You’re swimming solo. And you’ve never done this before. It feels scary and it feels lonely. And it’s one of the best feelings, ever.

Hugh’s book, by the way, is wonderful and it is one of a few that has had a hand in changing my life. Check it out: http://gapingvoid.com/books/

And if you like that one (and by the way, my guess is that you wouldn’t be on this page if you didn’t share in these hopes and dreams), here’s a few more for you to check out:

Fascinate by Sally Hogshead http://sallyhogshead.com/category/fascinate/

Radical Careering by Sally Hogshead http://www.radicalcareering.com/

Linchpin by Seth Godin http://www.sethgodin.com/sg/

Trust Agents by Chris Brogan and Julien Smith http://www.chrisbrogan.com/where-to-buy-trust-agents/

Why Now is the Time to CRUSH IT! Cash In On Your Passion by Gary Vaynerchuk http://crushitbook.com/

If you’re as geeky as I am, you will find parts of these books that will make you cry as you read. So, even if you never truly become your own boss, at least you will have had a good cry or two.

Here are some of Hugh MacLeod’s thoughts regarding entrepreneurship, followed by my comments (for whatever they’re worth):

1. Everything takes three times longer than it should. Especially the money part.

Thank God I’m not the only one who feels this way. And please, God, would you send me a bit more money, a decent video camera or two, a new Mac, fully loaded with Adobe CS4, Final Cut Pro, etc, etc, an art director, a video crew, an editor, a producer, some advertisers, a SEO expert, an affiliate manager… hmm, what else? Oh, yeah, an accountant… and maybe an extra writer or two. Oh, and about a million or so followers? …Thanks!

12. It’s easier to turn an ally into a customer than vice versa.

This one made me think of something one of my best customers once said to me when I sold software. I’ll never forget it. I made a mistake, and that was that I over-promised and under-delivered. The great rule of sales and service is just the opposite. What he said was, “Trish, I’m going to teach you something: there’s an old saying that goes like this: ‘It takes years to win a customer and seconds to lose one.’” Original thought or no, he was right. I felt awful, and that I had not only lost a customer, but a friend. I sent him a most sincere letter of apology, not expecting to regain his business. But guess what? A couple weeks later he called me again, and it was as though nothing had gone wrong. “Wow!” I thought. “I must be doing something right.” The funny thing was that when I told my boss about losing him, his response was more or less, “Oh, well.” He was the one that had instructed me to make the promise and take the order; i.e., the money. Never again, will I take an order from a client without being able to personally guarantee 100 percent that I can deliver on the product. I like having customers that like me, but more importantly, I need my customers to trust me. Whatever it is that you’re selling, your customer needs to feel satisfied with your product and the experience at the end of the day, if he is to return. And if he walks away delighted, he might just tell someone else. On the flip side, if he walks away angry, you can be sure he’ll tell someone else. It all boils down to earning trust. That is how you sell your product and that is how you win and keep customers. To hell with dog and pony shows. And thanks, Josh.

25. Bill Gates may have a million times more money than me, but he isn’t going to live a million times longer than me, watch a million times more sunsets than me, make love to a million times more women than me, drink a million times more fine wines than me, listen to a million times more Beethoven String Quartets than me, nor sire a million times more children than me. Human beings don’t scale.

Find a way to love what you do. Love your friends and loved ones well, and try to appreciate what you have. Life is short, and it’s easy to miss the little joys and wonderful moments that sometimes fall before us. One of my Russian friends once said to me, “There is a Russian saying: ‘It’s better to have a hundred friends than a hundred dollars.’” I told another friend who said, “That sounds like a Russian saying.” Maybe so, but I like it. Not that I would turn away a hundred dollars.

For the rest of Hugh’s sublime thoughts and witticisms check out his post. Again, here’s the link:
http://tinyurl.com/ycmzgw8

And on that note, Creative Beasts, I bid you adieu. Keep dreaming, keep building on your dreams and as always, Seize The Prey. Here’s Barenaked Ladies with If I had a Million Dollars. Bein’ geeky and keepin’ it real.

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